Category: Customer relationship

5 Must-Knows Before Your Client Call

Champions are made in preparation. Olympic competitors train for years to prepare for their chance on the world stage. Professional athletes and competitors of all sorts train day in and day out to prepare for the next game or competition. Practice is the mother of all skill. The same goes for people who become champions in sales. They know that…

Sales Through the Lens of a Tennis Ball and Baseball

In sales, there are those who lead with their ego, and those who lead with intent.  Those who lead with ego are focused on their personal goals: “winning the business…hitting quota…making club.”   Those who lead with intent are focused instead on partnering with their client to achieve the client’s goals, address the client’s challenges, and meet the client’s needs. I…

Science of Mind Business: Vendors and Trusted Advisors

“You get treated in life the way you teach people to treat you.” – Wayne Dyer I often think of this quote when a sales professional shares with me about how they are treated by their client: “The client doesn’t return my calls.” “The client doesn’t pay on time.” “The client is always questioning, demanding, putting up constraints.” So how…

Aligning Pots and Flowers for Revenue Growth

If you have ever seen small packets of seeds on display at your local nursery, you may have noticed that the front of the small packets does not have a picture of the seeds.  There is a picture of the flower or desired vegetable.  Why is that?  I am buying the seeds and yet the picture shows me the end…

What is a Selling Philosophical Misalignment?

In the professional development work I do with sales teams and sales leadership, I often hear statements like these from sales professionals:  “I’m trying to spend time with my client to strengthen and expand the relationship, but my boss wants me to spend time creating yet another version of the forecast.”  “I don’t feel like I’m getting enough coaching from…

Meeting Your Client Where They Need to be Met

“Where do we need to be to win the business?”  I am not sure what book this phrase comes from or its origin, and yet you still hear it very often in a sales environment.  This question is so wrong on so many levels.  Not only because is it 2016 and we are digging for water on Mars, but because…

Change in Language Precedes Change in Behavior

In the work I do with sales teams and sales professionals, I’ve noticed that people often begin a description of their sales role as, “I’m accountable for…” instead of, “I’m responsible for…” I’d like to suggest that there’s a difference between “responsibility” and “accountability,” and I think understanding and internalizing that difference can contribute to improving your sales performance. Merriam-Webster…

Linking and Leveraging Science and Art in the Craft of Selling

The other day someone asked me whether I thought selling is more science or art. My response was that it’s both. The science part is the process, which involves your IQ. The art part has to do with how beautiful you do something like building and maintaining relationships, which involves your EQ (emotional intelligence). Actively linking and leveraging both the…

Pursuing Happiness Through Collaboration

This year marks 240 years since the United States Declaration of Independence was signed. In this historic document, Thomas Jefferson declared 3 inalienable rights: Life, Liberty, and the Pursuit of Happiness. I think a lot of us today might interpret “pursuit of happiness” as meaning happiness is something you chase after. I’d like to suggest that the pursuit of happiness…